Affiliate Marketing Contractor

02.13.2023 | Force of Nature

Position Title: Affiliate Marketing Contractor Reports to: Director of E-Comm

JOB SUMMARY:
The Affiliate Marketing role will play a critical part in growing and scaling an affiliate marketing program for the fast-growing FON.com business. Specific responsibilities will include developing and executing the strategy, building partnerships with vendors/publishers/affiliates and optimizing campaigns and budgets. The successful candidate will bring a highly analytical, creative and flexible growth mindset to the role, which will be critical to delivering breakthrough thinking for this channel. This is a great opportunity for a candidate who wants to be at the forefront of innovation and growth. This is a highly collaborative role that will work across the Force of Nature business as well as high-profile external partners.

QUALIFICATIONS:

4+ years of experience in an Affiliate Marketing or similar position
Must have a proven track record of building affiliate programs from scratch
Exceptional organizational and project management skills needed
Portfolio of successful affiliate marketing campaigns
Strong communication and organizational skills
Proven project management skills
Familiarity with Known affiliate platforms and Google Analytics as well a familiarity with different SEO tools like Ahrefs and Semrush
Passion for innovation, creative problem solving, and building strong relationships with both internal and external stakeholders
Flexible & ability to work in a fast paced and dynamic environment
A strong communicator with a can-do, positive attitude and a strong desire to get things done
Strategic self-starter with ability to navigate cross-functional teams.
Strong knowledge of the affiliate space and how to optimize partnerships to drive performance across various affiliate models

RESPONSIBILITIES:

You’ll be in charge of outreach, onboarding, and communicating with our affiliate partners and inviting them to the affiliate program
Be the main point of contact for our affiliates
Work with our affiliates to test different types of content to maximize revenue
Collaborate with the Director of Ecommerce to establish our content strategy, promotions, and commissions calendar, and you’ll oversee that content is published to schedule
Work closely with E-commerce, Marketing and Finance teams to develop and execute strategy across affiliate marketing ecosystem including sell-in documents, payout models and contracts
Regularly analyze data and metrics to identify key opportunities to improve KPI performance, increase scale, and enhance efficiency of marketing spend
Own direct relationship with top affiliate partners and external vendors/agencies
Excellent strategic planning skills with the ability to identify, prioritize, and articulate high impact campaigns and initiatives
Drive innovation with partners to get them excited to promote our first-class streaming services and beloved content
Drive recruitment and business development efforts to identify and establish relationships with new affiliate partners, including editorial publishers, affiliate networks, high-quality incentivized and loyalty programs, and brand-to-brand partnerships