The Force of Nature Standard

Better for you. Better for the animals. Better for the land.

We created the Force of Nature Standard because finding meat you can trust should be easy.

Our Standard is more than a certification or a claim: it defines who raises the animals, how they are cared for, how the land is managed, the integrity of our ingredients, and where we refuse to compromise. It cuts through the noise of an industry where the story behind the meat is often difficult to see — nameless and faceless by design. Our goal is simple: make the story behind your meat as clear as the standards we hold ourselves to.

Every rancher. Every product. Every choice. On purpose.

Behind Every Product Is Our Commitment To:

  • Animal Welfare

    Animals raised outdoors with unrestricted access to living pastures

  • No Shortcuts

    No feedlots, no antibiotics, no added hormones, no GMOs

  • Trusted Sourcing

    Working with ranchers we know and trust to build a truly regenerative food system

  • Testing & Verification

    Providing healthy and nourishing meat free from chemicals

Going Further Is the Standard

Testing Is the Proof

We're uncompromising about what goes into our products — and what stays out.

Our meat is third-party tested free from over 300 harmful chemicals

Including antibiotics, glyphosate, herbicides, pesticides, and heavy metals

In every package is something intentional:

from the flavor, to the nutrition, and how the animals live and the land is treated, to the relationships we build – with our ranchers, processors, retailers, and you.

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Healthy Land. Healthy Animals. Healthy Food. Healthy People.

At the heart of the Force of Nature standard are relationships: between ranchers and the land, animals and soil, our team and our ranching partners, and you and the food you eat.

Regenerative agriculture strengthens those relationships, supporting the health of the whole system. And the food that ends up on your table? It provides the nourishment your body needs to thrive, too.

Discover How Everything Works Together

Hover over each number to explore the cycle

Sun

Sunlight powers the entire system. It fuels photosynthesis, giving plants the energy to grow and beginning the cycles that sustain nearly all life on Earth.

Rain

Rain soaks into healthy soil, helping grasses grow, replenishing water underground, and sustaining the life above it.

Grass Roots

Grass roots move carbon, water, and nutrients into the soil, keep soil from washing away, and feed the living community belowground.

Biodiversity

Thriving grasslands become home to countless plants, animals, insects, fungi, and microbes — each playing a role in a stronger, more resilient ecosystem.

Soil Biology

Microbes, fungi, and other organisms build healthy soil by cycling nutrients and minerals into the grasses that nourish grazing animals — resulting in nutrient-dense meat.

Urine and Manure

Urine and manure return nutrients to the soil, feeding new growth and continuing a cycle that gives back.

Ruminant Animals

Ruminants like cows, bison, and deer transform grasses people can’t eat into nourishing meat while returning nutrients to the land.

Hooves

Hooves press plant matter and seeds into the ground and create space where water, air, and new life can take root.

Managed Grazing

Ranchers use thoughtful grazing practices to regenerate the land — supporting deeper roots, more plants and wildlife habitat aboveground, and more life below ground in a circular system that keeps nutrients and life cycling.

People

People are part of nature, not separate from it. We build relationships with one another and with the land, learning its rhythms, stewarding its cycles, and playing an active role in the health of the whole system.

Thriving Grasslands

Grasslands draw carbon from the air and put it to work underground — feeding roots and soil life, helping hold water and move moisture through the landscape, and supporting life above and belowground.

Soil Carbon

Carbon is the foundation of life. It moves from the air into plants, then belowground where roots trade carbon for nutrients — feeding soil life and helping build healthy ecosystems.

The Ranchers

The Standard Is Only as Real as the People Behind It

Most brands can tell you where their meat comes from. We can tell you about the people and land behind it. We’ve worked with many of our ranchers since day one, building partnerships rooted in shared values, not just business.

Every year, we sit down together to talk about what’s changing, what’s working, and how we keep building a better future for the land, the animals, and the people who depend on both.

Better standards mean better nutrition and flavor

Thriving pastures mean more nutrients — vitamins, minerals, and healthy fats — are being built from the soil up. Healthy animals roaming healthy pastures make our meat nutrient-dense and delicious.

We Sweat the Details So You Don’t Have To

Our standards don’t stop with the meat. Every spice, oil, and ingredient in products like our meatballs and sausages is intentionally selected and vetted — so you can choose anything we make with confidence knowing that exceptional standards deliver exceptional flavor.

This is where our standards start

not where they end

Non-Negotiables

  • Pasture-raised with unrestricted access to healthy pastures
  • 100% grass-fed and grass-finished
  • Raised with regenerative practices
  • Exclusively sourced from trusted ranchers
  • Animal welfare and land health are our highest priorities
  • Tested & free from over 300 harmful chemicals
  • Meat as delicious as it is intentional

Zero Shortcuts

  • No grains
  • No feedlots
  • No antibiotics
  • No added hormones
  • No GMOs
  • No mRNA vaccines

Today’s Standards. Tomorrow’s Future.

The Force of Nature Standard keeps us true to our mission: redefining our food system through meat you can trust.

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